Yearly Archives: 2007
Nov 14, 2007 by Matt | Posted in Monetization
The problem with AdSense is people tend to ignore them. As a webmaster, you have to continually update your ad placement to prevent this “banner blindness.”
How can you tell what the best placement and ad format is? You use A/B Testing. When you A/B test, you randomly show your readers one ad or the other, and track which gets more clicks. It’s easy to do, and will improve your earnings.
First, generate to ad code snippets. Make sure both ad formats are assigned to unique (and descriptive) channels. That way you can tell how many clicks each ad block gets. For example, put your 200×200 square ad in a channel called “200×200 AB Test” and your 250×250 ad block in “250×250 AB Test.” Paste the generated codes into notepad for later use.
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Nov 13
WordPress is more than a blog engine. It’s an easy-to-use CMS (Content Management System) perfect for running a “webzine.” I’m not a big fan of most CMS systems, though I’m a huge fan of WordPress. Joomla is too convoluted and Drupal isn’t that great…
Nov 12
Sideblogs are “mini-blogs” that allow you to share links and write short updates to your readers. Speedlinking is a method of posting. When you Speedlink, you round-up a collection of links to other blogs’ posts that you think would be interesting/useful to your readers.…
Nov 11
StylishLabs is a quick-growing blog purveying “useful ideas and information for designers, bloggers, entrepreneurs, freelancers and for everyone seeking for knowledge and inspiration.” They’ve been a frequent contributor to Vecteezy.com as well.
Nov 11
I was just using Stumbleupon, and I found an interesting “Top 10″ list. After hitting the thumbs-up button, I realized I was on UseIt.com, Jakob Nielsen’s website. That maniac still thinks we should all support IE 3. It’s been eleven years for crying out…
Nov 11
How do you blog currently? Do you just enter your post and hit publish? Sure, that works fine, but there’s a better way. Most blog software includes a Time Stamp feature that allows you to write your post ahead of time and have it…
Nov 10
Now your YouTube videos can be up to 1GB in size…but they can still only be 10 minutes or less unless you have a “Director Account.” What kind of 10-minute video is 1GB?
Nov 10
What do you think? Alex King just released the new version of the great ShareThis plugin, but I don’t like it as much. Here are my main reasons: It’s a lot slower, as it uses JavaScript to load the collapsible DIV’s contents from ShareThis.com.…
Nov 9
Pro Blog Design has been added to Smashing Magazine‘s blogroll. Michael’s subscriber count was upwards from 450 last night, but it’s lowered back to a little above normal today.
